Audience Segments

Audience Segments Install Statistics

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Try plugin: Audience Segments

We'll create fresh WordPress site with Audience Segments installed. You have 20 minutes to test the plugin after that site we'll be deleted.

Takes ~10 seconds to install.

About Audience Segments

Custom taxonomies based on target audience segments and phases of the buyers journey.

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updated: 7 years ago
since: 7 years ago
author: Alquemie

Description

This plugin adds custom taxonomies to builtin and custom post types that identify the target audience and phase of the buyers journey. The data is also stored in the dataLayer for Google Tag Manager in order to allow for custom tracking.

The added taxonomies are:
* Division (Business Unit responsible for the content)
* Subject Matter (Product or Service)
* Buying State
* Primary Audience
* Secondary Audience

The plugin expands upon the built in WordPress functionality so it is possible to display the content using menus, widgets and related posts plugins.