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PressRoom by Newswire helps you build a fully optimized press room on your website. Just as importantly, it will help you publish and distribute your press releases to the world. PressRoom creates “pin style” content blocks that inherit fonts, colors and styles from your website, however, the layout options for your PressRoom content is endless. Total control over these blocks is provided through a simple interface that allows you to choose backgrounds, colors, borders, headers, footers, and much more. Want even more control? The PressRoom settings provides a CSS window where you can easily change every aspect of the page, even so far as changing content blocks from pin style to anything you can think of.
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And best of all, each of the blocks you create becomes a widget that is available for use elsewhere on your website. Think of the endless possibilities!
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Does your website work for the journalists, bloggers and analysts that visit it? All of the time and money you spend to promote your web site, your business, your services or your products to the media is wasted if you do not have an easy to find and easy to use media press room page. A properly formatted press room works for you 24/7 to make it easy for others to write about the things you want to promote.
PressRoom by Newswire comes with 8 custom post type interfaces that help you author perfectly formatted information for your PressRoom. The custom post types do not replace your existing new post or new page interfaces, but rather adds new, yet familiar interfaces, for creating specialized press room content. These new interfaces make it easy for you to create 8 different kinds of content blocks for your PressRoom.
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Of course, you can make as many of each of these blocks as you desire to organize your content in the way that you want your site visitors to find it.
PressRoom helps you write the perfect press release, which you can post to your site and syndicate out to other news sites – at no charge – in one step. The press release creation interface will add the following features to your press releases:
PressRoom makes it easy to put downloadable images from your website. The Image Album interface lets you display your images, including images of key personnel, product images, company logos, etc. on your PressRoom in a carousel, while still giving your users the ability to download full-sized images with one click.
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PressRoom makes it easy for visitors to your website to engage with your social networks. Beyond simple Like, Tweet, or Google+ buttons, this interface allows you to embed your Facebook Plugin, Google Badge, Twitter Timeline, and much more into your press room. These Social Media blocks build credibility by demonstrating the level of your social engagement. These blocks can show additional social content to your visitors, as well as letting them engage with you right on your PressRoom page.
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PressRoom makes it easy to put all of your embeddable content into your press room. The embed block interface lets you place videos, social media embeds (Google+ badges, Facebook Plugins, Twitter Timelines, etc.) in your press room in a way that these assets are both displayed, and have the embed code downloadable with one click.
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PressRoom makes it easy to put quotes from key personnel onto your site in the correct format. Being quoted often and accurately is the objective of any public relation campaign. The Quote Block interface formats quotes from your principals correctly, and lets the quote be downloaded, with attribution link, with one click. Take control of the narrative about your company and its offerings by providing quotable content to the bloggers and journalists that visit your site.
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PressRoom makes organize the links that you want to display in your press room. Use this easy interface to create lists of email addresses within your company, links to product reviews, or any other web address, either inside or outside of your website.
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PressRoom makes sharing contact information via your press room easy. Contact blocks now include the option to upload images. The Contact Block interface helps you format your contact information with proper Schema microdata. When this contact info is downloaded, you can be sure that search engines will recognize this data for what it is – Names, addresses, phone numbers, etc. rather than just random strings of data. Contact info can also be downloaded as vCard or simple text by site visitors.
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PressRoom makes it easy to put anything else you can imagine into your press room by using the Text Block Creator. This creator works in either visual, or html mode, allowing both the casual user and the code expert to put anything that can be conceived into a PressRoom block.
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PressRoom makes it easy to display a list of your most recent press releases for easy reference by your readers. This interface lets you make a PressRoom block, a widget, and short code that can be used to make a page, each with a thumbnail of the main image used in the press release, the title of the press release, and at the user’s election, the date and source of the press release. Press releases created through the plugin, as well as press releases first published on other websites can all be included. User controls let you select the number and order of press releases to be displayed.
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