Pixel Tag Manager for WooCommerce (PTM) – All-in-One Tracking Solution for Google Analytics 4, Google Ads, Facebook and More

The Pixel Tag Manager for WooCommerce (PTM) plugin offers automated eCommerce event tracking, No need to any coding. This user-friendly tool enables you to initiate pixel tracking within just 2 minutes. PTM seamlessly tracks eCommerce events across various platforms, including Google Analytics 4 (GA4), Google Ads Conversion Tracking, Google Ads Enhanced Conversion Tracking, Google Ads Dynamic Remarketing Tracking, Bing Ads (Microsoft Advertising), Meta Pixel (Facebook Pixel), Snapchat Pixel, Pinterest Pixel, TikTok Pixel, and Twitter Pixel.

This plugin empowers eCommerce businesses to monitor crucial user events, providing valuable insights into customer behavior. By harnessing this data, you can effectively create targeted audiences for your advertising campaigns, enhancing the overall success of your ad campaigns.

By enabling the Facebook Conversion API, you can significantly lower your cost per action due to improved event matching, enhanced measurement of ad performance, and better attribution throughout your customer’s entire journey.

For WooCommerce store owners, the experience of tracking eCommerce events is made seamless by the Pixel Tag Manager plugin. This tool effectively tracks all events through the utilization of Google Tag Manager. The Pixel Tag Manager plugin is proficient in monitoring a wide range of eCommerce events, including Page Views, Item Views, Item List Views, Add to Cart (both on product listings and individual product pages), Remove from Cart, Checkout Initiation, Checkout Steps, Order Conversions (such as Purchases and Thank You page visits), Customer Searches, and other customizable events. This ensures support for specific pixels, offering comprehensive eCommerce event tracking capabilities.

💡The key benefit of Pixel Tag Manager for WooCommerce is its lightweight code, ensuring no impact on your site speed.

Pixel Tag Manager offers integration capabilities for WooCommerce stores.

• Pixel Tag Manager streamlines the tracking process via Google Tag Manager, ensuring a smooth and efficient experience.
• Accurate GA4 Tracking: Pixel Tag Manager provides precise tracking for Google Analytics 4 (GA4). It monitors all eCommerce events such as page views, item list views, item views, item selection, cart additions (both from product and list pages), cart removals, all checkout steps, and purchase events.
• Google Ads Tracking: You can track your campaign performance effectively for Google Ads Conversion and Enhanced Conversion Tracking.
• Dynamic Remarketing with Google Ads: Enable Google Ads Dynamic Remarketing Tracking to create remarketing and dynamic remarketing visitor lists, particularly useful for retail businesses.
• Track your store form submissions with Google Analytics 4
• Microsoft Ads Pixel: This plugin also supports Microsoft Ads Pixel (formerly Bing Ads Pixel), which is crucial for pay-per-click advertising on Bing, Yahoo!, and DuckDuckGo search engines.
• Facebook Conversion API: Utilize the Facebook Conversion API to enhance tracking and measurement across Facebook’s advertising ecosystem.
• Meta Ads Pixel (Facebook Ads Pixel): Track all eCommerce events seamlessly with Meta Ads Pixel, ensuring comprehensive tracking for Facebook advertising.
• Snapchat Ads Pixel: You can also track conversions effectively on Snapchat with the Snapchat Ads Pixel.
• Twitter Ads Pixel: Track valuable data for your Twitter advertising campaigns using the Twitter Ads Pixel.
• TikTok Ads Pixel: Track all eCommerce events seamlessly with TikTok Ads.

Pro Features

• To unlock complet eCommerce pixels tracking access and enhanced features Upgrade to our Pro version.
• Implement all tracking using Google Tag Manager (PRO)
• Google Analytics 4 (GA4) (PRO)
• Form Submission Tracking in GA4 (PRO)
• Google Ads Conversion (PRO)
• Google Ads Enhanced Conversion (PRO)
• Google Ads Remarketing and Dynamic remarketing (PRO)
• Our plugin’s pixels tracking is supported to All eCommerce events
• Microsoft Ads Pixel (Bing Ads Pixel) (PRO)
• Remarketing and Dynamic remarketing tracking for Microsoft Ads Pixel (Bing Ads Pixel)
• Facebook Conversion API (PRO)
• Facebook Ads Pixel tracking (PRO)
• Pinterest Ads Pixel tracking
• Snapchat Pixel Ads tracking
• Twitter Ads Pixel tracking
• TikTok Ads Pixel tracking
• ROAS Ad spend supported for TikTok Ads pixel tracking

Free Features

• Basic tracking available for the following pixels. (Page view and Purchase events tracking)
• Google Analytics 4 (GA4)
• Google Ads Conversion
• Google Ads Remarketing and Dynamic remarketing
• Microsoft Ads Pixel (Bing Ads Pixel)
• Remarketing and Dynamic remarketing tracking for Microsoft Ads Pixel (Bing Ads Pixel)
• Facebook Ads Pixel tracking
• Pinterest Ads Pixel tracking
• Snapchat Pixel Ads tracking
• Twitter Ads Pixel tracking
• TikTok Ads Pixel tracking

Installation

The Pixel Tag Manager plugin offers seamless integration with various tracking pixels, including Google Analytics 4 (GA4), Google Ads Conversion Tracking, Google Ads Enhanced Conversion Tracking, Google Ads Dynamic Remarketing Tracking, Bing Ads (Microsoft Advertising), Meta Pixel (Facebook Pixel), Snapchat Pixel, Pinterest Pixel, TikTok Pixel, and Twitter Pixel. Customers can easily set up tracking by adding their Pixel ID on the plugin’s settings page. Additionally, helpful tooltips with exclamation marks provide guidance on finding and inputting the Pixel ID, and customers have the flexibility to enable or disable specific pixels as needed.

For additional assistance, refer to our plugin documentation or contact our support team.

Documentation

Documentation of the plugin, Open the documentation

Privacy & Terms

When the user is onboard the first time via adding his email or changing the email on the pixels setting page before saving any data user needs to allow Privacy & Terms. Please check our plugins and website Privacy & Terms via the link below.
https://growcommerce.io/privacy-terms/

ecommerce events Facebook Pixel Meta Pixel snapchat pixel woocommerce facebook ga4 google analytics google analytics 4 google analytics for woocommerce google ads conversion tracking dynamic retargeting Facebook Conversion API Google ads conversion